Stella Kim

Not all lines are straight and lead you directly to the finish - and that is beautiful. STELLA KIM, a concept that I kept returning to, that kept circling in my mind, until I finally decided to turn it into a line.

A non-traditional line where essential pieces are released piece by piece instead of by seasons and/or full ranges all at once. Timeless, clean pieces, made with thoughtful attention to fabrics, fits and finishes.

A contemporary brand, Robyn Hung is for those who are on trend, and enjoys changing their looks while maintaining a youthful outlook on life.

Disco Noir was based on the Parisian nightlife- a glamour, rock, indie lifestyle where you can dance the night away, all the while in heels and a sequin suit, next to someone in a vintage band tee. Mixing suiting with unexpected sequins and jacquards fabrics, pairing them with vintage style sweatshirts and topping off with vegan leather pieces, the collection offered glamorous and fun pieces for the holiday season.

The Old New Collegiate- Influenced by the continued athleisure lifestyle, and the appreciation of the 80’s and 90’s with style icons like Princess Diana running errands in collegiate sweatshirts, this delivery was all about providing total athleisure looks that were aligned with international trends of mixing sport with more tailored looks. The Robyn client is keen of new details, so the mix of adding removable oversized Cuban Miami link chains on the pieces were a new detail that further modernized the collection.

A collaboration between Robyn Hung and DJ Queenie Leung, a well known and sought after model turned DJ/ influencer.

Based off and simultaneously launched with her first single, “House Music- Feel the Vibe”; the pieces were inspired by DJ Queenie and her personal style and the strong youthful Shanghai nightlife.

Mythic Garden - a youthful and feminine delivery, modernized with an edge from the use of oversized pieces and vegan friendly leathers. Scandinavian streetstyle heavily influenced this delivery, with their use of more romantic pieces and pastel colors but making it their own with boots and t-shirts. The Robyn client appreciated the fresh pastel colors for the spring delivery, and the mixing of the feminine with the casual.

Technoflora- Mixing a more traditional floral prints with a more “techno” vibe, with splashes of a shocking neon green to give an exciting new take for fall 2019. The floral print was customized with the Shanghai Expo building inset, as a way to recognize and give tribute to the city where the design headquarters are based. As the brand is very trend based and for the local market preference- the more traditionally feminine print was paired in a more casual and modern way.

Awake Your Soul- as the first delivery for fall 2019, the collection was full of sporty influences, from shocking pink ponchos with reflective ink brand logos, to the use of traditional sporting fabrics and trims in dresses and suiting. The Robyn Hung brand is all about mixing ideas together in a more youthful and fun way.

Bernini - the heritage line of the Bernini Group, a higher end line for a client who appreciates trends but is more feminine and softer than the younger Robyn Hung line.

Rainbows and engineered color stripes mixed with feminine silhouettes to create a soft, romantic and yet modern delivery for July 2017 - pre-fall.

The Bernini client is feminine and modern so we wanted to offer a more sophisticated approach to the July (pre-fall) delivery that introduced the beginning transition from high summer (with brightly colored stripes and rainbow print) to the beginning of Fall with knit offerings and soft dressing with longer hemlines.